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SUPERSIZED DESIGN

Our Largest Straighter Ever

The Laurenza's ultrawide design allows you to experience unparalleled coverage and speed, ensuring you achieve salon-quality styles in record time.

SMOOTHNESS LIKE NO OTHER

The Fusion of Nature and Innovation

AnionStraight activates 20 million anions that not only straightens hair with exceptional efficiency but also conditions deeply, leaving your hair smoother, healthier, and more lustrous than ever before.

Before

After

PERFECT FOR BUSY MORNINGS

Our Fastest Heating System Ever

This advanced straightener heats up in seconds, allowing you to style large sections of hair quickly and safely.

Ordinary Straightener

4 heating cells

Laurenza Straightener

8 heating cells

ALL FEATURES

Layers of Technology

One-Button Operation

Laurenza's single-button control powers on, adjusts temperatures, and shuts off, all while being strategically positioned to prevent accidental turn-offs during use.

Anti-Scalding Coating

The Laurenza remains cool to the touch throughout use, ensuring you can focus on styling without the risk of burns.

Global Styling Compatibility

The Laurenza features dual voltage capability (AC 100V-240V), making it your ideal travel companion.

360 Degree Swivel Cord

The Laurenza's 2-meter long, professional 360° swivel cord minimizes physical strain and maximizes comfort.

Temperature Memory & Safety Shut Off

The Laurenza's smart temperature memory function automatically recalls the last heat setting used. Plus it will automatically turn off after 30 minutes of non-use.

Lock & Unlock Feature

The Laurenza's practical lock and unlock mechanism prevents accidental usage, making it safe around children and pets.